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About the Company

Priorise (https://priorise.co/) provides end-to-end Decision Science and Project Management solutions by combining business thinking with AI- and ML-powered technologies.

We work closely with our clients to understand their business context and deliver practical, implementation-focused solutions. We value ownership, curiosity, and resilience, and we’re deeply committed to solving real client problems.

Business Development Manager

Role Summary

We are looking for a Business Development Manager who can build and drive the sales function end-to-end — from market identification and pipeline creation to deal closure and revenue ownership.

This is a high-ownership role where you will work closely with founders and leadership to define GTM strategy, generate pipeline, lead client conversations, and close deals across global markets.

You will play a key role in positioning Priorise as a trusted partner in Data, AI, and Decision Science solutions.

Key Responsibilities

  • Market Understanding & GTM Strategy
    • Identify target industries, geographies, and high-value accounts aligned with Priorise offerings.
    • Build and refine Ideal Customer Profiles (ICPs) and buyer personas.
    • Develop go-to-market strategies for services across data engineering, analytics, AI/ML, and BI.
    • Continuously analyze market trends, competition, and positioning.
  • Pipeline Creation & Demand Generation
    • Own pipeline generation from scratch through outbound and inbound channels.
    • Build and execute multi-channel outreach strategies (LinkedIn, email, partnerships, platforms like Upwork, referrals).
    • Leverage tools like LinkedIn Sales Navigator, Apollo, ZoomInfo, CRM platforms.
    • Ensure a consistent and qualified pipeline aligned with revenue targets.
  • Client Engagement & Solution Selling
    • Lead discovery calls and client conversations with CXOs and senior stakeholders.
    • Understand client business problems and map them to Priorise capabilities.
    • Drive consultative selling rather than transactional sales.
    • Work closely with solution/tech teams to shape proposals and solutions.
  • Proposal, Negotiation & Closure (Partially)
    • Own end-to-end sales cycle from first touchpoint to deal closure.
    • Lead proposal creation, pricing discussions, and commercial negotiations.
    • Ensure strong conversion ratios and deal velocity.
    • Close deals aligned with revenue and margin expectations.
  • Account Growth & Relationship Management
    • Build long-term relationships with clients and identify upsell/cross-sell opportunities.
    • Ensure smooth transition from sales to delivery with proper context.
    • Act as a trusted advisor to clients on data & AI initiatives.
  • Sales Process & Internal Enablement
    • Set up and improve sales processes, tracking, and reporting mechanisms.
    • Maintain accurate pipeline tracking.
    • Collaborate with founders, marketing, and solution teams for aligned growth efforts.
    • Share insights on what’s working, what’s not, and why.

Required Skills & Experience

  • 6–10 years of experience in Business Development / Sales in IT services, consulting or solution selling.
  • Proven experience in closing deals independently (not just lead generation).
  • Strong understanding of Data, AI, Analytics, BI, or Digital Transformation services.
  • Experience in global market sales (US, Europe, Middle East preferred).
  • Hands-on experience with LinkedIn outreach, email campaigns, and CRM tools.
  • Strong communication, storytelling, and negotiation skills.
  • Ability to work in ambiguity and build processes from scratch.

Good to Have

  • Exposure to AI, data analytics, SaaS, consulting, or IT services industries.
  • Experience working with international clients or global markets.
  • Familiarity with tools like LinkedIn Sales Navigator, Apollo, ZoomInfo, Notion, HubSpot, or similar.
  • Curiosity about technology, business problems, and emerging trends.

What Success Looks Like

  • Strong and qualified pipeline built early (Q1) aligned with target industries and deal size.
  • Effective prospecting leading to the right conversations with decision-makers, ensuring high-quality opportunities.
  • Consistent conversion of outreach into meaningful discussions and leadership-level meetings to drive deal momentum.
  • Opportunities progressing smoothly from pipeline → qualified discussions → closure within a healthy sales cycle.
  • Clear ownership and visibility of pipeline with a strong focus on quality, conversion, and business impact.

What You Will Be Getting

  • A flexible work environment with ownership and autonomy.
  • Exposure to founders and real client conversations.
  • Rapid learning across business, data, and AI-driven problem-solving.
  • A fast growth curve with visible impact on company growth.
  • A collaborative and transparent team culture.
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